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EC partners with PR expert Greg Simpson of Press For Attention to lead media strategy as it invests £5M in new Solihull HQ: photo of Greg, Nigel and Cameron

Entrepreneurs Circle taps PR expert to power up next stage of growth

General business / By

Entrepreneurs Circle (EC), the UK’s largest private organisation dedicated to helping business owners grow, has appointed Press For Attention PR to lead its public relations strategy. The strategic partnership comes as EC makes a bold £5 million investment in its new 15,000 sq ft national headquarters on Blythe Valley Business Park (Solihull). Led by Greg …

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The Truth About Awareness Days: PR Goldmine Or Gimmick?

PR Tips & Tricks / By

World Toothache Day. International Talk Like a Pirate Day. National Bubble Wrap Appreciation Day. The world of awareness days has officially gone mad. As a former business journalist turned PR consultant, I’ve watched the rise of these “special” days with a mix of amusement and professional curiosity. After all, there are nearly 80 UK awareness …

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When Influencer Marketing Goes (Ahem) T**s Up: What Kylie’s Boob Job Shoutout Teaches Us

Celebrity / By

Kylie Jenner just gave her plastic surgeon more publicity than most businesses see in a lifetime. With a simple mention, she transformed Dr. Garth Fisher into the hottest name in cosmetic surgery. That’s the power of influencer marketing in 2025. As a former business journalist turned PR consultant, I’ve watched this phenomenon evolve from both …

When Influencer Marketing Goes (Ahem) T**s Up: What Kylie’s Boob Job Shoutout Teaches Us Read More »

Strictly speaking: Claudia Winkleman

Strictly Speaking: It’s Not The Size Of The Coverage… It’s What You Do With It

Celebrity / By

Here’s the real fringe benefit of media coverage (and no, I’m not talking about Claudia Winkleman’s hair – although that is iconic): it’s not just strictly about getting your face on the cover – it’s what you do with that coverage that counts. I’ll be honest: I’ve never watched The Traitors. All that backstabbing and psychological drama? …

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Gary Linker, A Deleted Tweet, A BBC Own Goal

Gary Lineker, A Deleted Tweet, And A BBC Own Goal: What Business Owners Can Learn

Celebrity / By

Gary Lineker rarely needed a referee in his playing days. Over 600 professional matches, not a single booking. Impeccable timing, calm under pressure, always just inside the line. Which makes his latest brush with the BBC all the more ironic. After sharing a pro-Palestinian video on X (formerly Twitter) that included antisemitic imagery, Gary Lineker …

Gary Lineker, A Deleted Tweet, And A BBC Own Goal: What Business Owners Can Learn Read More »

“This Isn’t Just Any Crisis — It’s an M&S Crisis” On black background with the Press For Attention Logo above.

This Isn’t Just Any Crisis — It’s an M&S Crisis

Uncategorized / By

The recent cyberattack on Marks & Spencer didn’t just disrupt orders or shake the stockroom. It rattled something far more valuable: trust. Data was stolen — names, addresses, shopping histories. The online store went dark. Headlines blazed. But through the digital smoke, one thing remained remarkably intact: public affection. Because let’s face it — this …

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Houston, We Have a PR Problem: What Blue Origin’s All-Female Spaceflight Really Told Us

Celebrity / By

Jeff Bezos. Katy Perry. Oprah. A spaceship full of women and a message of empowerment that should’ve rocketed to success. Instead? Turbulence. When Blue Origin launched its first all-female crew into space, it looked like a PR masterstroke. But then the media — and the internet — had their say. The Guardian called it performative. …

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