Greg

A red baseball cap on a podium under a spotlight, surrounded by a lively dance floor with cheering people, colorful disco lights, and confetti, creating a festive atmosphere. Trump's PR Strategy with the YMCA

Dancing to his own tune: Donald Trump, “Y.M.C.A.,” and being the brand

There are many things in life I can’t unsee: my reflection after a heavy night, my neighbour’s insistence on mowing the lawn shirtless, and now, Donald Trump dancing to “Y.M.C.A.” like a dad at a wedding who’s just remembered the bar tab is free. Or frankly, me if “Don’t Stop Believing” comes on. I mean, …

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Greg Simpson from Press for Attention at Manchester United match at Old Trafford.

Amorim’s Post-Match Meltdown: A PR Masterclass or own goal?

I was there yesterday…. As a Manchester United fan and someone who runs a PR agency, I find myself regularly wincing at what happens both on and off the pitch at Old Trafford. But Ruben Amorim’s post-match comments yesterday—a self-flagellating declaration that his team might be “the worst in the history of Manchester United”—were a …

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Thrive Online Adds SEO Expertise To Our December Competition

There’s been a lot of interest in the competition that we launched on Black Friday. Mainly because, well, it WASN’T a Black Friday thing. We just leveraged the “narrative’, to use marketing buzzwords. However, let’s be honest, the opportunity to snaffle £5000 of PR and Marketing support will cut through most noise. What’s in the …

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