Greg

We've been breaking and making B2B news since 2008. Our team are all former journalists so we know what the media needs. Our job is to blend your marketing objectives with that demand. Our founder is a published author on PR for small businesses. Got news? Got views? Get it covered.

Update – a Brown Mark against the Youth Police & Crime Commissioner role

You could see this coming really. Further to yesterday’s blog (but not as a result I must add!) Paris Brown is stepping down from her role in the wake of the twitter row which has engulfed her and the commission. More on that here   Some of the statement from Paris: ” I accept that I …

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Behind the PR scenes on the day of Thatcher’s resignation

“Divisive” – understatement of the yearI’m not interested in debating the politics and the former PM but I have found it fascinating to see how many people genuinely do seem bothered by politics when the really BIG news happens. Maybe yesterday’s events will see a lot more people becoming politically active or wearing their political …

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A Brown mark against the Youth Police and Crime Commissioner role?

Britain’s first youth police and crime commissioner has made a tearful apology for what she accepts was “inappropriate language and views” that she posted on Twitter. Paris Brown, 17, from Sheerness in Kent, made comments about gay people and drugs, which have since been deleted. Whilst Brown has been pilloried for her views, one does …

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#YFactorLeics – the show’s over…for now

I do a bit for charity (don’t like to talk about it!) and for the last eon, or 6 months at least, I have been working with a fantastic team on what was an amazing experience and event – #YFactorLeics. It was essentially a “talent” contest fought out between members of the Leicestershire business community …

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Storm brewing for coffee giants Starbucks

You can almost hear the shrieks over the double-skinny, tall, smooth, flytothemoonandletmeplayamongthestars mocha-lattes: “The customers are revolting, the customers are revolting!” Whatever you make of Starbucks’ totally legal methods of not paying any corporation tax and its seeming inability to make a profit on one  of the highest margin products in the world (up their …

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PR 101: How to write and send a press release

Did you know I’ve written a book? No? Well, I have. You can buy it here, it’s called the Small Business Guide To PR. I’m very fortunate that the team over at Enterprise Nation has been snaffling extracts from it for their audience and this week a particular section has generated a lot of feedback …

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Strange to write a press release about your own business when you are in PR

A funny old day today. I have spent over a decade advising clients on how to get the most out of their PR campaigns and here I find myself doing it for Press For Attention PR, my own consultancy. Strange it may be. Self indulgent? It feels like it a little, I must confess. However, …

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