Imagine being one of the preeminent football kit manufacturers on the planet and bagging the rights to produce the kit for the Lionesses ahead of the World Cup. A nation gripped by football with a women’s team that is on the verge of greatness after a glorious few years
Imagine carefully building a global brand over three centuries that is essentially based on discretion and then it is all undone in a matter of moments after the very modern “cancel culture” card is waived. The irony of course being that this stellar reputation has just been annihilated by
No, this is not a battle of the late ‘80s ballads. Although ermine might have been more heavily involved if one of the plaintiffs was still within the family business. I refer, of course, to the current phone hacking trial, where Prince Harry, (the Duke of Sussex) has just finished
Spoiler alert…I’m a big football fan. I’m also a big fan of Gary Lineker but that has nothing to do with his team affiliations (Leicester, Spurs, Everton, Barcelona, Grampus 8, Walkers – I prefer a McCoy). I just quite like the guy. He is great on camera and somehow still
I am writing this after drying off, changing my clothes and asking some searching questions. I’ve had to reschedule a client call as I was ensconced in the bathroom, wondering how it had come to this. I’ve even had to signal for help by calling in an expert. Yep, my pipes have burst. Well,
Isn’t it funny or perhaps, even tragic, that the way we tend to communicate in our marketing is so, deadly dull!? We play very, VERY safe, lest we upset the delicate balance of “will they like me/loathe me”. The problem is we actually end up saying very little at
What PR goal HABIT will you set this year I’m sure like me, you’ve been bombarded with “New Year Resolutions” ideas by now. Good news, here’s another. Or is it? Because frankly, you can do this ANY time of the year, the Countryfile Calendar (other schedulers are available from leading
“I wouldn’t say I was the best PR manager in the business. But I was in the top five”’ With apologies to the greatest manager that the England football team never had, I thought I might provide a little update on the awards I was up for this week. Spoiler
We’ve all been there. The last knockings of the chocolate box over Christmas (anytime in December in my house). The Purple one has vanished, the Green Triangle has found its inner Bermuda and disappeared. Then lo, underneath all the detritus that litters the bottom of the tin, a few stragglers