Here’s how smart founders get seen without selling out: If you were paying attention in class last week, you might recall that some chancer (polite term) is attempting to steal my Instagram. To copy me. So I have fought back. By cloning myself. Read on to find out why! Most
From Press to Profit: How PR Turned an F1 Exhaust into Instant ROI When people think of PR, they often picture a nice article clipping for the scrapbook. Lovely for the ego, but does it actually move the needle? Here’s proof that it does. One of our clients, British artist Ben Rousseau,
Picture the scene: I’m feeling quite pleased with myself after filming a new video. No stumbles, no waffle, just me, one take, in the studio. Then a well-meaning subscriber slides into my inbox. “Hey Greg, I’ve got a much better lip-sync service than the one you’re using…” Erm… excuse me?
Back to School: Why September is PR’s Secret Weapon Remember those bold plans you scribbled down back in January? The “this is the year we finally…” lists? Fast-forward through the spring rush, Easter chaos, and a summer that seemed to vanish faster than a British heatwave – and suddenly it’s
This weekend, we said goodbye to Ray Brooks – The voice of Mr Benn. And if you’ve no idea who that is, congratulations… you’re probably younger than me (47) and your knees still work properly when you stand up. For the rest of us… ahhh. Saturday mornings, early ’70s/’80s telly,
Last week, I was at an Entrepreneurs Circle event hosted by Nigel Botterill, where the one and only Steven Bartlett took to the stage. Now, Steven’s not short of soundbites – but this one stopped me mid-scribble: “Most of the barriers we face in business are paper walls. They look solid, but they’re not.”
From Underdogs to Icons – The Lionesses Are Redefining the Rules They’ve done it again! Back-to-back European champions. A legacy cemented. A generation inspired. But this isn’t just about football – it’s about rewriting the rules. For visibility. For value. For voice. The Lionesses weren’t always household names. They trained
(Even if you occasionally drop them) Last year I won an award. Last week, I smashed it. Literally. I was about to record a slick little video, trophy in hand, to say “Hey look, I actually do take my own PR medicine — I enter awards too.” Then… crash. Trophy. Floor.
Wimbledon 2025. 31 degrees. Packed Centre Court.And the official hydration partner… ran out of water bottles. Evian’s big eco moment – sleek reusable bottles, stylish refill stations, planet-friendly vibes – turned sweaty and sour when the refill scheme couldn’t meet demand during the hottest tournament on record. The twist?Those same