I really should be better at driving. That’s not to say I’m bad, I’m just very “steady“. I rarely speed, I’m never aggressive. Which means that despite my NAME DROP KLAXON family connections*, I probably would never make a good racing driver.. Being 6ft 5 wouldn’t be ideal either. It turns out that Head
There’s a tonne of stuff about today in the media about seizing the extra day that the Leap Year brings – I wrote a decent amount of it myself! However, there’s something else about the Leap Year that resonated with me today. The old tradition about women proposing to men. It seems
For years I have been blissfully unaware of something. Well, many things in fact, who knew that a crocodile can’t stick its tongue out for one? Oh and that you can’t lick your own elbow.* However, more pertinent to this latest marketing missive is that for years, I have been
Think there’s no such thing as bad publicity? Trust me, it’s your funeral When I hear that tired old cliche “there’s no such thing as bad publicity” I cringe. The classic Gerald Ratner “cr*p” comment is the one that most often gets cited but that was at least off-camera and
So, how do you make the media fall in love with you? There’s no need for incantations and you will be pleased to see that neither eye of newt nor toe of frog are on your shopping list. However, we are going to weave something of a spell here as
Guess what? It’s my birthday! The reason I mention this isn’t a desperate cry for attention honest, it’s because it has to be one of the most common questions I get asked by people when they’re looking for press coverage and I’m talking about their business birthdays or anniversaries of
It isn’t every day that your phone rings and it is a reporter from the Daily Telegraph and you tell them about being hit by a broomstick! That’s what happened to our new expert, Luke Hamill. Luke runs a thriving arboriculture (trees and stuff) and ground maintenance business up in Yorkshire. Greg spotted a request from
You’d think that the furore over the Post Office would mean a fairly easy run for delivery firms. DPD certainly expected so when they rolled-out an “exciting” new Ai update last week. High tech roll-out and a delivery service with tensions in the sector at an all time high….what could
So imagine you have a wedding coming up but your sister is gravely ill. What do you do? Maybe make her the maid of honour? Or ban her? You see, rather than her ailing health being the challenge, it appears to be the worry that she might hog the limelight that is