You Don’t Win Awards Playing Sideways
I recently stumbled upon the latest research from Gartner, and it made compelling reading.Their prediction? By 2027, the mass adoption of public LLMs as a replacement for traditional search will…
Awards
Stop Deciding You WON’T Win
I recently stumbled upon the latest research from Gartner, and it made compelling reading.Their prediction? By 2027, the mass adoption of public LLMs as a replacement for traditional search will…
Most Entrepreneurs Won’t Win An Oscar This Weekend
Most entrepreneurs won’t win an Oscar this weekend. But here’s something worth paying attention to. When someone wins an Oscar, nothing about their talent suddenly changes overnight. The same actor…The same performance…The same work. But the perception changes instantly. Now they’re an Oscar-winning actor. That tiny shift in wording changes everything. It happens in business …
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Winners, Runners-Up, and various tall stories
Winners, Runners-Up, and various tall stories If you’ve spotted a flurry of awards stories popping up across the UK media this week, there’s a decent chance I’ve been lurking somewhere in the background. The Entrepreneurs Circle’s National Entrepreneur Awards have just wrapped up and I’ve spent the past few days helping the winners leverage their well-earned …
🏆 “Smashed It, Mate” – Why I Still Think You Should Enter Awards
(Even if you occasionally drop them) Last year I won an award. Last week, I smashed it. Literally. I was about to record a slick little video, trophy in hand, to say “Hey look, I actually do take my own PR medicine — I enter awards too.” Then… crash. Trophy. Floor. Chaos. Smashed it, mate. But …
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Simpson Celebrates “Masters” Accolade and Not A Golf Club In Sight
Simpson celebrates “Masters” accolade and not a golf club in sight In shock news that busts the “cobblers and shoes” marketing theory wide open, Press For Attention PR has been announced as the winner in the Creative and Media category at the annual Business Masters Awards. Receiving the trophy in front over 280 business leaders from across the …
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Breaking News: Spin Doctor Takes Own Medicine And Gets Shortlisted For Masters
I’ve just had a note from TheBusinessDesk.com that yours truly has been shortlisted for their forthcoming Masters awards. Whoop whoop! If it wasn’t Monday and I wasn’t on a deadline for a client, I’d open something fizzy! The Business Masters Awards attract the most successful and inspirational companies, are independently judged and are a real …
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“I wouldn’t say I was the best PR manager in the business. But I was in the top five”’
“I wouldn’t say I was the best PR manager in the business. But I was in the top five”’ With apologies to the greatest manager that the England football team never had, I thought I might provide a little update on the awards I was up for this week. Spoiler alert….. I DIDN’T win! So …
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What would Bon Jovi do?
What would Bon Jovi do? Break out the faded denim, cut off your t-shirt sleeves and get your Superman tattoo transfers ready folks because… Whoa, I’m halfway there Whoa, the tension I can’t bear Vote below, they’ll take it I swear Whoa, finalists beware Finalists BEWARE! (Cue guitar solo). Yep, I have some …
Plan properly if you want award winning PR
Looking for award winning PR? I am writing this a week or so after the 2020 East Midlands Bricks Awards, of which we were one of the sponsors. It was a little different this year as I didn’t have to be balance business cards in one hand and canapes in another, let alone politely declining …