Ever wondered what makes a great story or how to pitch to the media? Well, wonder no more. If you can get to Nottingham on November 21st, you can hear from a panel of local, regional AND national business journalists about how to take your PR campaign to the next level. If you’re a small …
In the second of our series ahead of our “Meet the journalists” event with Enterprise Nation on April 14th, we spoke to Ian Evans, editor of East Midlands Business Link and asked him for three pet peeves from PRs. Try to avoid these. They can make or break your next story. 1. At risk of sounding like an insufferable …
Ahead of our Meet The Journalists event in partnership with Enterprise Nation we spoke to our panel of journalists and asked them very simply “what annoys you with regards PR people pitching their stories?” First up is Sam Metcalf, editor of The Business Desk East Midlands 1. The three-minute warning: with editorial teams cut to the bone, journalists …
As I write this, our team is busily researching the award criteria on behalf of a client, for a major accolade. We do this a lot. Why? Very simply, it is about pride and profile. Here’s the official blurb from the editor (Ed Bedington) of the trade magazine associated with it, the Publican’s Morning Advertiser …
A couple of evenings ago, I was out at a networking function but my phone was constantly keeping me updated from a ceremony somewhere in London. Our client www.briefyourmarket.com was shortlisted (top 50) in the hugely respected Deloitte Fastest 50 awards – based on the growth of tech firms across the UK. Our job, as soon as possible, …
Want award-winning PR results? Throw awards into your marketing mix Read More »
So you’ve taken the plunge and are ready to speak to the press about your news? Great! However, there are right and wrong ways to do this… Do your homework My first piece of advice is to ask yourself, can the journalist you’re approaching really help you? Believe it or not, not all businesses will …
How to approach a journalist with your business story Read More »