To many, he is a lovable buffoon in an area that has few fans. Politics. However, will Boris Johnson’s appearance (click here) on the Andrew Marr show yesterday (Sunday 24th March), in which Marr’s replacement, Eddie Mair, cornered him on issues that would appear to fly in the face of
Those words will forever rattle around in my mind, legs, back and everywhere else in my bruised and battered carcass as I attempt this ludicrous challenge in April. I’m not a natural marathon runner (as you may know) so I really need your help please. It doesn’t have to be
You can almost hear the shrieks over the double-skinny, tall, smooth, flytothemoonandletmeplayamongthestars mocha-lattes: “The customers are revolting, the customers are revolting!” Whatever you make of Starbucks’ totally legal methods of not paying any corporation tax and its seeming inability to make a profit on one of the highest margin products
Last year, I was asked if I would sit on a bus for a morning and have lots of strangers talk to me about their ideas to take over the world. Now normally, this would not hold huge appeal. However, this was no ordinary bus and these were no ordinary
Did you know I’ve written a book? No? Well, I have. You can buy it here, it’s called the Small Business Guide To PR. I’m very fortunate that the team over at Enterprise Nation has been snaffling extracts from it for their audience and this week a particular section has
A funny old day today. I have spent over a decade advising clients on how to get the most out of their PR campaigns and here I find myself doing it for Press For Attention PR, my own consultancy. Strange it may be. Self indulgent? It feels like it a
Transport strikes. Timing is everything.Firstly, this is not a political blog. It merely serves to highlight where I believe PR is an issue. Two pieces of protest/industrial action in 2 days. Both with legitimate concerns and with a right to do what they are doing. However, already this morning on
In terms of how not to handle the press, this is an object lesson. Your company is in panic mode, days away from a huge event. The media is swarming all over you. You want to hide, bury your head in the sand. That’s understandable – we’re all human. Problem
“Right, I’m gonna try this and it’s not gonna be easy.” [youtube=http://www.youtube.com/watch?v=uvwd_I9arMU] Not beating the legendary Roger Federer. Not speaking to a crowd that was ready to acclaim their new hero. No, he isn’t there yet – that is still probably Roger, even today. What wasn’t easy for Andy was