Back in the mists of time (well, 2005), a legend was born. Clad in Lincoln green. Tales were told by the fireside of branding initiatives, experiences and doubtless…the sacred language of “best practice” was invoked in hushed tones. And lo…Nottingham City Council did outlaw the Prince of Thieves and brought
Simpson celebrates “Masters” accolade and not a golf club in sight In shock news that busts the “cobblers and shoes” marketing theory wide open, Press For Attention PR has been announced as the winner in the Creative and Media category at the annual Business Masters Awards. Receiving the trophy in front over 280
Read All About It In: 2 mins… This week’s newsletter covers: Valuing your time Knowing your onions Freezers vs Washing Up Liquid vs WD40 Every month, I welcome circa 20 Nottingham-based business owners to an event I run in town exploring marketing and business growth tactics. Now, I don’t actually
Read Time: 3 mins… This addition we will be covering: Psychology 🤔 Ai 🤖 Twister 🌪️ Let’s go… 👇 I had an interesting exchange with someone this week, when discussing branding, Ai and marketing. For some (images wise for blogs as far as I’m concerned) this has been a game-changer.
Ever had one of those “eureka” moments? Apparently Archimedes had his in the bath, although that is not why I’m in it in this pic (along with the newshounds). I’m in the bath because I have clearly contracted an extra strong strain of ManFlu, and I’m attempting to sweat it
It’s the moment every Britpop fan has been dreaming of since 2009 (unless, like me, you preferred Blur or even Pulp!). When the Gallagher brothers finally called it quits after a backstage bust-up, many fans felt they were looking back in anger. However, the announcement of their reunion tour, timed
Ah, Zara. Just when you thought their PR nightmares were confined to poorly timed window displays and questionable cultural appropriation, they’ve gone and served us a piping hot platter of controversy, complete with a side of cringe. In their latest attempt at fashion forwardness, Zara decided that a T-shirt for young girls
I’ve just had a note from TheBusinessDesk.com that yours truly has been shortlisted for their forthcoming Masters awards. Whoop whoop! If it wasn’t Monday and I wasn’t on a deadline for a client, I’d open something fizzy! The Business Masters Awards attract the most successful and inspirational companies, are independently
Breaking into PR: My journey from journalism to PR sorcery I still remember my first press release. Cue the music from the Hovis advert and Greg walking up a cobbled street to Ye Old Facsimile Pub. Truth is, it was indeed via fax. However, I hadn’t sent it. As a business