The £100 Pineapple Pizza: Grab a pizza the PR action We all know the great debates of our time: cats vs. dogs, tea vs. coffee, and of course, pineapple on pizza – spoiler alert, it’s a no from me!. So, what does a cheeky Norwich restaurant do? They slap a
So, if Wallace can get a local news crew down to feature Norbot, his “helpful” garden gnome and have customers beating a path to his door, what’s stopping you? I loved this latest instalment which I watched over Christmas with a plate of cheese – not Wensleydale, can’t abide it
I write this with a tricorne perched jauntily upon my head. This stylish hat covers that of a PR consultant of some two decades, that of a published author on PR and that of a former business journalist. Hat collecting aside, I’ve learned a LOT over two decades in the
There’s been a lot of interest in the competition that we launched on Black Friday. Mainly because, well, it WASN’T a Black Friday thing. We just leveraged the “narrative’, to use marketing buzzwords. However, let’s be honest, the opportunity to snaffle £5000 of PR and Marketing support will cut through
Steven Bartlett and the concept of “Invisible PR” Sounds like a contradiction in terms right? How can PR be “invisible”, what would be the point of it if it was? Although, the “Emperor’s New PR” could be the hot new trend for 2025! I met Steven a couple of weeks
To celebrate winning the Creative and Media Business Masters Award from the BusinessDesk.com, Press For Attention PR is launching a competition to find the “hidden gem” of a business that could really take off in 2025. That is, if only it could crack the media code! The main prize is
What is Public Relations? Okay here’s the boring bit, sorry! In the UK the Chartered Institute of Public Relations, or CIPR, says this: public relations is about reputation, the result of what you do, what you say, and what others say about you. Basically, PR looks after reputation with
“There is only thing in the world worse than being talked about and that is NOT being tackled about.” However, whatever Dorain Gray might think, not EVERYONE is Wylde about the Jag rebrand. “Do you sell cars?” That was the withering response from Elon Musk, who knows a thing or
Wait, that sounded bad! I mean, there’s not that many people that I NEED to look up to. No, still no good. Errrr….I tell you who is TALL, that Osman bloke off the telly. And the radio. And the bookshelf. And soon to be the silver screen – he’s working