There’s a golden rule in PR: if you’re going to ask the public a question, make sure you’re ready for their answer. San Francisco’s planners might be wishing they’d had that tattooed on their project plan. It all started with good intentions. Close a stretch of the Great Highway to
PR Guru Lands Deal to Rebrand AI as ‘Mostly Harmless’ (And yes, that is a Douglas Adams reference) Silicon Valley has hired some strange consultants over the years—but none stranger (or smugger) than this latest move: they’ve called in a PR consultant to rebrand AI. That consultant? Apparently… me. Yes, folks. I’ve been
You know that sinking feeling…when you accidentally send a message to the wrong group chat? Now imagine that group chat contains plans for military airstrikes… and the accidental recipient is the editor of The Atlantic. Yes, that actually happened. In what may go down as the most catastrophic “add to group”
There’s nothing quite like the creeping hangxiety of St. Patrick’s Day—that foggy sense of unease that rolls in around March 18th, as you scroll through your camera roll wondering if that Guinness-fuelled campaign idea was ever actually signed off… or if you dreamt it somewhere between the second and sixth pint. Somewhere
Contains PR ideas right up there with “Monkey Tennis”, “Arm Wrestling With Chas ‘n Dave” and “Alan Attack”)… While England and Scotland were busy knocking seven bells out of each other on the pitch, a far more civilised battle unfolded off it – a national anthem sing-off between Tom Walker
A must-attend event for local (ish) business owners. Born in Yorkshire, having grown up in the Peak District (via Papua New Guinea) and with family from Leicestershire and Norfolk, there was only ever going to be ONE place for me to forge my career… Nottingham. I know. Makes no
It’s Pancake Day, which means two things: 1) An alarming number of people will claim to be ‘flipping experts’ despite burning half their batter, and 2) We’ve got the perfect excuse for a PR-themed food metaphor. Now, when it comes to media relations, you don’t want to be a tosser—not
I don’t know about you but I’m a sucker for documentaries that follow some sort of lost treasure hunt? Give me Oak Island over Love Island any day. There’s just something about being led slowly along the plot, back through time, peeling back the layers of the story and
* Firstly, I confess, this was the Radio 4 fella’s headline that I mention below. Credit where it’s due! Now, you may recall from last year that I am helping Rebecca Dowdeswell in her battle with the cosmetics giant L’Oreal? Indeed, back in August, Rebecca woke up to find